Agnes Deneuville

    Agnes Deneuville

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    Account Supervisor, Social Strategist, at Cohn & Wolfe

    New York, New York

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Digital communications strategist with experience in consumer packages goods, consumer health, wellness and healthcare industries, working with top companies. Currently a social strategist in the Digitial Innovation Group at Cohn & Wolfe, focusing on consumer health and pharmaceuticals accounts. Multicultural professional with work experiences in France and in the United States.
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Experience
    Account Supervisor, Social Strategist
    Cohn & Wolfe
    Apr 2014 – Present
    • Develop integrated social initiatives for campaign and product launches, from program creation to execution and daily project management, for leading consumer health and pharmaceutical companies • Manage corporate and branded social channels, including strategy development, materials and content creation, paid recommendations and execution, community management and results reporting • Establish online engagement strategies and tactics, working directly with online influencers and bloggers on initiatives • Collaborate on new business research, analysis and strategy • Oversee the work of junior staff, managing and guiding them on daily deliverables • Contribute to internal social/digital development and practice training, as part of the Digital Innovation Group • Participate in daily account management, including client interaction, budget and staffing Previous positions: Senior Account Executive, Account Executive, Assistant Account Executive, Intern
    Community Manager, Consumer
    MSLGROUP
    Jun 2013 – Apr 2014
    • Handled day-to-day community management on several social networks including Facebook, Twitter and Pinterest, for leading CPG brands • Participated in social strategy development, daily planning and monitoring • Implemented social strategy for official sponsor of the Sochi 2014 Winter Olympics, including creation and management of social content, development and application of influencer programs, management of virtual events with key online influencers, online engagement of consumers and results reporting • Utilized social listening tools to develop analytical reports of online conversations and engagement, to better inform social strategies for current accounts and new business opportunities • Strategized and presented full PR and social plan to a major tech client
Education
    Master of Science (M.S.), Public Relations
    Syracuse University
    Jan 2012 – Jan 2013
    Bachelor's degree, Communication and Media Studies
    Université Panthéon Assas (Paris II)
    Jan 2010 – Jan 2012